Following our production of WeTransfer's maiden Responsible Business Report – which has been recognised as best in class – our relationship with WeTransfer has evolved, unlocking new workstreams.
From revamping a Code of Conduct that articulates how WeTransfer wants to act as a responsible business, to a six-month materiality assessment to develop a future-fit responsible business strategy, our work has spanned vast areas of its responsible business strategy. This includes employee engagement programmes, which encouraged employees to help shape a better business and much, much more.
The responsible business strategy came to life through the concept ‘Ideas to Impact’.
Working closely with WeTransfer’s brand team to develop a compelling visual identity, it signals the importance of ideas to solve the world’s biggest challenges, and the belief that a good idea can come from anywhere.
Alongside an inspiring narrative, we developed a powerful animation for the launch, before working to embed it throughout the business.
