The rise of ESG as a key stakeholder concern is changing how and what companies communicate. The pressure is on companies to work at delivering value beyond shareholder returns. Described as the new triple bottom line – people, planet, profit – responsible business now an expectation rather than an exception.
Alongside this, following the introduction of MiFID II, the extent of investor research and corporate access has arguably declined and companies are taking greater ownership of their communications and reaching out to investors. The situation is intensified for smallcap and AIM companies, who may not enjoy the same resources as big FTSE firms.
Drawing on these themes and our own experience working with companies, we have addressed some of the key components of best practice investor communications.