What happened. How we handled it.
hello from emperor
Capturing opportunity from change
We are in a period of political, economical and technological uncertainty. All of it affecting us, all of it affecting our clients. But the more things change, the more they stay the same, and our offer to clients remains relevant, focused and impactful.
Victoria Sugg and Cameron Gunn, Co–CEOsWe have stayed true to our clients, our creativity and our culture. We’ve been able to do this because of the network we’ve built, the relationships we’ve nurtured and the extraordinary partners we work with.
A simple ambition A simple ambition
the good of our clients, our partners and society.
Obsessed by our clients and their challenges.
Obsessed by our clients and their challenges.
ArcelorMittal
Guided by Emperor, ArcelorMittal, the world’s leading steel and mining company, was one of the first organisations in the world to start reporting towards CSRD in their 2022 Integrated Annual Review.
Reckitt
In helping Reckitt build awareness though a global corporate social presence, we were able to increase their average engagement by 78% in just a few months.
Sibling support
Through our work on the Sibling Support website, 1,800 bereavement resources were sent out since launch. The demand increased so much as a result of our campaign that many of these items were sold out within a week as well as out of stock for ten days.
SSE
Focusing in on audience-led journeys and messaging, we created a suite of five sites showcasing the new SSE brand in six months. We saw user engagement improve, with a 7% increase in time spent on content and unique page views on SSE.com growing by 16%.
Empowered together in our 4th year of employee ownership.
Empowered together in our 4th year of employee ownership.
Proud to work alongside our community.
Proud to work alongside our community.
There’s never been a more exciting time to be in corporate communications and this year has been packed and punctuated with some amazing Emperor milestones.
Sharing in our clients' success Sharing in our clients' success
None of this works without being set–up for success. We’re streamlining and better connecting, from our teams to our data, to serve our partners and clients even better.
Evolving our partner experience Evolving our partner experience
Our incredible partners are our secret sauce. We’re investing in our people and creating an environment of high challenge and high support, with inclusion as standard, where everyone can excel.
Transforming ambition into reality
As our Creative Principles become entrenched in the fabric of Emperor – shaping our thinking, our understanding, and our ways of working – they have pushed us to greater heights of both client and partner experience.
Adam Holloway, Chief Creative OfficerOur Creative Principles make it clear what we believe in, how we do our best work and what we expect from both our clients and each other. A year on from their launch, they are now set in stone, underscoring their significance for us as creative business and a core part of who we are.
- 01 Understand clearly
- 02 Think playfully
- 03 Simplify skillfully
- 04 Learn openly
- 05 Focus outwardly
- 06 Craft consciously