The future of reporting and corporate communications: Latest FTSE 350 reporting insights

2024 has brought vast change to the reporting and corporate comms landscape. Companies are facing a wave of new regulations, coupled with increasing demand for information from broadening audiences.

Emperor’s latest research delves into FTSE 350 reporting and comms to explore how companies are balancing the need to meet the ever-growing requirements, while telling an authentic and differentiating story that connects with all audiences. We’ve structured our findings against the five guiding principles which we believe will shape the future of reporting:

1. Foster joined-up thinking: Develop an integrated strategy and narrative to demonstrate long-term sustainable business performance.
2. Combine performance and potential: Balance data-driven and consistent disclosure with an authentic, powerful, and differentiating equity story.
3. Power with digital: Make the most of your website and social media to promote content and drive engagement.
4. Tailor for everyone: Develop tailored reporting suites and formats, personalised content, and inclusive and accessible design to meet different stakeholder needs.
5. Be different by design: Add impact through compelling storytelling, engaging copywriting, unique themes and innovative design.

Our review spans 50 FTSE 350 companies across 10 sectors, encompassing the annual report, wider reporting suites and digital channels. It provides a snapshot of current best practice, identifying trends and showcasing innovative and progressive approaches that can serve as inspiration to companies of all sizes.

Complete the form below to download the full report. Feel free to contact me directly if you’d like to have a chat about our findings at [email protected].