In a world of BREXIT, Donald Trump and Sir Martin Sorrell among a myriad of other shape-shifting changes, the most recent IR Society annual conference was an insight into how the IR industry continually adapts.
White paper - How to reap the benefits of powerful and focused talent strategy.
White paper - If great ideas are at the core of all great (re)branding projects, how do you find yours, and then how do you articulate it?
With new corporate governance reporting requirements for large private companies pending, now is the time to ensure your house is in order.
Back in 2003, Emperor's Scottish operation began with a staff of two people and bags of ambition.
A brand is every part of what makes your company unique. It’s made up of your look and feel – logo, tone of voice, colour palette etc – but also your leadership, your employees, your behaviours, personality and culture. All the things that touch customers’ lives to create an impression and emotional connection with a brand.
Today is World Environment Day and we're taking the time to reflect on Emperor's approach to becoming a greener, more sustainable company.
That the best brands are those which truly reflect the DNA of a business is evident.
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