Unlocking the potential of online reporting

Posted in News and Reporting on 11 March 2022
By Rachel Crossley, Director of Stakeholder Communications

Just as businesses don’t stand still, the way they communicate is also continually evolving. Making reporting content more accessible and meaningful is a never-ending challenge.

While online reporting is firmly established as a core component of a company’s communications suite, companies are making better and more integrated use of a range of digital channels and formats to share content.

At the core of this is the need for companies to keep up with broader content consumption habits and demonstrate the value they are generating beyond shareholder returns. While stakeholders’ requirements will vary, all audiences want accessible and engaging content online that can be found easily and is relevant and memorable. The most advanced companies are responding by embracing all this variety and opportunity to tell their story in a more personal way.

That’s why we’ve put together this guide, ‘Unlocking the potential of online reporting’ – a practical insight for AIM and small cap companies into creating a memorable digital experience. It draws on insightful research, an understanding of the regulations and external pressures driving progress and best practice to offer a real-world roadmap toward great reporting.

By unlocking the different capabilities of digital communications, complementing the traditional annual report with engaging content on the website and across other social channels, you can truly bring your story to life.

For more information, please download our guide below or contact [email protected].